Nick didn’t just partner us at Grey London in creating great work, but also a great culture. A diverse, energetic and talented team with fire in its belly. A team that didn’t just redefine the brand with awards and fame but led our organisation in its ambition and craft. Steady enough to not get swept up in the passion of it all but ambitious enough to never settle. As always though, it comes back to trust. You’ll work for harder for him because you can lock eyes with Nick and you know you both have the best in mind. The best team. The best work. The best brand. I’ve worked with only a handful of people that share a genuine ambition for more than successful marketing, but a brand’s place in the world. Nick shared our ambition to make meaningful work but also counselled, educated and perhaps most important, steadied the ship on the sometimes rocky journey to something special. The best people make everyone around them better. That’s Nick. A great eye for new and powerful insights and a rare understanding of the craft in good work, but most of all just a wicked person to guide an ambitious crew of people to success. Nick has been there and done it. He’s got the business, the experience and the nose. But mostly he’s genuine fun to work with. Which can sound a strange quality on a cv, but the best never underestimate how precious that becomes on the always difficult journey to excellence. Nick has a feeling for powerful work. And the drive and collaborative spirit to make sure it makes its way into the world, intact and shining bright. He draws the best to him, and understands the most important lesson in any creative organisation: That none of us, are as smart as all of us. Nils
Nils Leonard - Founder Uncommon Studios
Former ECD, Chairman & CCO, Grey London.
mr.nilsleonard@gmail.com